78%
Less plastic per wash with 5L refills
Zero
Phosphates entering waterways
<28 days
Readily biodegradable formulas
3x
Fewer shipments via concentrates
Ingredients that return to nature
Surfactants from coconut and corn, acids from citrus and sugarcane. No chlorine, phosphates, APEOs or synthetic dyes — everything breaks down in standard treatment.
Refill-first packaging
We design for the 5L and 20L pack first, retail bottles second. HDPE containers are recyclable, trigger heads are reusable and cartons are unbleached.
Lean manufacturing
Cold-blend processes at our Wagholi facility cut energy per litre, and rinse water from batch changeovers is captured and reused in the next cycle.
Shipping less water
Concentrated formulas mean a truck carries cleaning power, not diluted water — cutting transport emissions per wash by roughly two thirds.
Our roadmap to 2030
2024
Plant-based core range
Launched six fully plant-derived formulas for home and institutional use.
2025
Bulk refill programme
Rolled out 5L and 20L concentrates with dilution pumps for B2B partners across Maharashtra.
2026
Recycled content packaging
Transitioning retail bottles to 50% post-consumer recycled HDPE and unbleached labels.
2028
Closed-loop returns
Collection and sanitisation of 20L drums from hospitality and hospital partners.
2030
Net-zero operations
Solar-backed manufacturing and fully circular packaging across the entire catalogue.
What you can do at home
Small routine changes cut more plastic and chemical load than any single purchase.
Read the Knowledge Hub- Buy the 5L, refill your trigger bottles
- Dilute by measure, not by eye
- Keep one cleaner per job, not per shelf
- Recycle HDPE bottles, reuse the trigger heads